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B2B TO CLE 2019 is over, but the learning continues.

Attendees at B2B to CLE 2019 got to hear three great panelists offer their insights into the issues that will drive B2B marketing in 2020. Couldn’t attend? No problem! We’ve captured the highlights here. Browse. Learn. Plan for 2020.

And if you want to learn more, contact us.

What the experts are saying.

"Personalization isn’t
'Hi Joe.' It’s about personalizing pain points.

Joe Pulizzi
Author, Marketing Speaker,
Podcaster and Entrepreneur 

"Go back and evaluate the things you’ve done. Just because it was foundational, doesn’t mean it’s foundational anymore."

Amanda Martin

VP, Enterprise Partnerships
Goodway Group 

"Don’t rely on the channel to tell your brand story."

Megan Kacvinsky
Point To Point, LLC

Contact Us

About Point To Point

We are a modern advertising agency for brands in the building products and manufacturing categories. We specialize in creating experiences associated with the needs of builders, architects, designers, and maintenance repair operators. Named as a Top 25 B2B digital marketing agency in 2019, we use deep industry knowledge and combine it with MarTech and brand stories to drive digital marketing programs that deliver results.