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Creating a Partnership.

When you’re buying or selling windows, a quality installation is what wins business. We helped OSI target
high-value accounts through Account Based Marketing to redefine their business. By reframing the view of the importance of sealant for a group of regional window dealers, OSI ignited interest from nearly one-third of its target accounts in just one month. 

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Business Impact

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30% of targets engaged.

 

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50% of those engaged
entered the sales pipeline.

 

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6.5% joined the program
and made a purchase.