The world has gone digital. In our lives and in our professions, we all reach for our laptops, tablets and smartphones to get things done.
Building contractors, of course, are no different. In the past five years, there has been a dramatic shift in how they gather information, interact with building products distributors, and purchase products. In fact, in a recent Point To Point research study of building products distributors, almost one-third of the respondents said 50% or more of their sales came from online purchases.