Point to Point And Fauquier Health System Begin Partnership

Point to Point, a full service healthcare marketing and advertising agency in Cleveland, Ohio, announced the addition of Fauquier Health System to its client roster.

The Warrenton, Virginia-based healthcare facility made the selection after a nationwide review.

“What set Point to Point apart from other agencies was their depth of insight into the healthcare field and their ability to convey our brand promise in a unique and compelling way.” says Christy Connolly, Vice President of Strategic Services for Fauquier. “They really demonstrated a desire to dig deeper to understand what makes our hospital unique.”

As agency of record, Point to Point will handle a wide range of healthcare marketing duties, including strategic planning, creative development and media planning.

“Fauquier Health System has a unique patient-centered philosophy, and they are able to deliver a truly superior patient experience,” notes Point to Point Vice President Michelle Mulchin. “We’re excited to help tell their story.”

With the addition of Fauquier Health System, Point to Point continues to expand its hospital advertising expertise. Point to Point has also worked on healthcare marketing with The Sisters of Charity of St. Augustine Health System, University Hospitals, The Free Clinic, The Visiting Nurses Association and The United Way.

Founded in 1982, Point to Point is an advertising and interactive marketing firm that helps our clients identify, bring into focus and overcome complex marketing challenges. Our expertise in branding, interactive marketing, social media, SEO and media planning allows us to solve each client’s unique problems in ways that maximize results. Our goal is always to be a catalyst of change for our clients by moving them from where they are to where they want to be. For additional information, visit www.pointtopoint.com or follow us on Twitter @pointtopointinc.