Cleveland Ad Agency Point to Point adds Moen Commercial Products to Client Roster

(September 28, 2007. Cleveland, Ohio.) Point to Point, a full-service Cleveland ad agency, today announced it has secured a new building products marketing client. Moen, one of the world’s largest manufacturers of plumbing supplies and the #1 faucet brand in North America has selected Point to Point as the agency of record for its commercial business unit.

“We’re thrilled to add an innovative company like Moen to our roster, as building products marketing has long been part of our core focus,” said Mark Goren, president of the Cleveland ad agency. “We look forward to working with Moen to develop a strong commercial brand that builds upon the Moen tradition and continues to set them apart from the competition.”

As agency-of-record for the business unit, Point to Point will handle a full range of duties, including strategic planning and creative development.

“Throughout the pitch, Point to Point showed terrific insight into the building products category and we’re eager to tap into their deep experience and knowledge,” said Tom Liebhardt, Moen director of marketing services. “Moen has long stood for innovation, superior quality and long-lasting durability, and from the start their team proved they have both the strategic and creative teams that will help move forward the Moen commercial business.”

Founded in 1982, Point to Point is an advertising and interactive marketing firm that helps our clients identify, bring into focus and overcome complex marketing challenges. Our expertise in branding, interactive marketing, social media, SEO and media planning allows us to solve each client’s unique problems in ways that maximize results. Our goal is always to be a catalyst of change for our clients by moving them from where they are to where they want to be. For additional information, visit www.pointtopoint.com or follow us on Twitter @pointtopointinc.