Cleveland -- November 1, 2013 -- Point To Point, a Cleveland-based B2B marketing firm, is pleased to announce the hiring of Megan Kacvinsky as Executive Vice President.
Kacvinsky will be responsible for leading the account and media groups and will help lead and develop future growth opportunities within the agency.
"Megan is a strong leader with a deep understanding of the digital landscape and has history of helping clients grow" says Mark Goren, CEO of Point to Point.
Prior to joining Point To Point, Kacvinsky was Associate Partner, Digital Marketing at Rosetta, a Publicis company, where she created digital marketing strategies focused on communication planning to move the customer through the decision making process. She also had responsibility for a variety of operational functions. Before that, she was Director of Digital Media and Content for Optiem.
Founded in 1982, Point to Point is the marketing firm using digital marketing tools to supercharge top line growth for B to B companies.