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Mar
24
2010

The Fortune 500 Doesn’t Need SEO. But You Do, Among Other Things

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Don’t worry, we’ve all been conned by this headline or variation of it: [screaming headline]Fortune 500 Doesn’t Get SEO!!![/screaming headline] This isn’t news, it’s not even new. In fact, this is an annual report that has made its way around the blogosphere a few times not just in 2010, but since 2008. We get it:...MORE
Feb
17
2010

Why Buzz Bugs Me: Remember Google Caffeine?

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As the esteemed Ron Burgundy once said, “Boy, that escalated quickly… I mean, that really got out of hand fast.” Usually playing the part of media darling, Google’s new foray into the social sphere got the swift response usually reserved for Microsoft. If you are on the Google Buzz team, pick your poison/complaint: lack of...MORE
Feb
6
2010

Is this the Google Super Bowl ad? (VIDEO)

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At around 4 p.m. ET today, Chairman/CEO of Google Eric Schmidt tweeted a bombshell: After weeks of hearing about controversial ads that were approved, controversial ads that were rejected and companies forgoing ads altogether, the search engine-monolith-that-could, has flown under the radar. In Friday’s USA Today’s list of Super Bowl advertisers, Google was nowhere to...MORE
Jan
26
2010

Things you can count on in 2010: Taxes and SEO growth

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On Friday, comScore released a study that tracked the growth in the global search market in 2009. Two of the main points I took from the study: The U.S. remains the largest search market worldwide Google still has a serious headlock on the search market Google, in it’s many worldwide forms, ranked as the top...MORE
Dec
16
2009

Playing the name game when it comes to online reputation management

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It’s not everyday that I get to introduce Mark Goren. After all, why would I introduce myself? Unless myself is somebody else and that somebody else is Mark Goren of Montreal Canada. Mark is one smart lean mean blogging machine who follows me everywhere.  – Mark D. Goren, President, Point to Point Montreal’s Mark Goren...MORE
Mar
31
2009

Choice

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When I Googled the word choice I was presented with 429,000,000 entries, a few too many choices. We open our eyes each day from a dream state where we have no conscious choices to make, to a life filled with nothing but choice. The toothpaste we squeeze out, clothes we pull on, and coffee we...MORE
Oct
14
2008

S.E.Overdoing it?

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We hear the term “search engine optimization” a lot in our business. More and more of our clients are challenging us to land them atop the Google results pages. And I can’t say I blame them, really. After all, when a lady in Paducah types in “great hospitals,” you want your name to be first....MORE

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