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Success defined: Launching a building product with building owners

I think it’s safe to assume most tenants have never laid eyes on the owner of their building. I think most wouldn’t be able to pick him/her out of a lineup if they were asked … http://www.pointtopoint.com/blog/launching-a-building-product/

Do The Designers At NeoCon Understand The Pinhole? I Think So!

My first visit to NeoCon was a blur of office furniture, iPad giveaways, and walking.  Lots of walking. One organization, via tweet, noted the irony that in a Merchandise Ma… http://www.pointtopoint.com/blog/do-the-designers-at-neocon-understand-the-pinhole-i-think-so/