It’s no secret that development, availability and use of mobile apps has exploded. It’s true in the general market. And it’s true for Contractors.
A recent report revealed 50 percent of contractors are using mobile devices to purchase products, conduct day-to-day business and take photos. According to a 2011 E-marketer report, 59 percent of U.S. B2B purchasing decision-makers use a smartphone.
So with more and more contractors using mobile devices to conduct their work, and more and more apps becoming available for the contractor market, the question becomes what types of apps do contractors use? Here is a listing of apps that resonate with the contractor market and can help with selling building products to contractors.
Enables you to estimate the cost for concrete used on your job in total cubic yards and total cost.
Create and estimate on the fly, or right in front of the client so you can close the job faster.
No need to carry around bulk blueprints to the job, or fear losing them in your trunk. The 3.0 version of this app allows you to view blueprints from your phone and zoom in on specific areas for easier reading.
A truly mobile contractor can make a contract up on the go, instead of waiting to get back into the office, which helps them in acquiring new clients.
gUnit – Currency & Unit Converter
An easy-to-use app that can do unit conversions quickly and effectively, this app can save a ton of man-hours working conversions, and you have the confidence the math is done right, a great app for manufacturers for marketing in the construction industry.
These are just a few of the types of apps contractors want to see, and should offer some direction to marketers trying to design an app that contractors will use and that will promote use of their product. This cross selling and upselling is really conducive to the mobile environment. Get a feel for the mindset and landscape for contractors in our white paper, “Best Practices for Selling Building Products Through Contractors,” or contact us to see how we can develop an app for you.
Flickr photo courtesy of USACEpublicaffairs.
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