Mobile media is a phenomenon within the web phenomenon. At the start of 2012, there were 5 billion mobile devices in use, the equivalent of 70% of the world’s population, which means there are over three times as many mobile devices as personal computers in the world. More than 104 Million people in the U.S....
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Aylie Fifer
How The Pinhole Economy® is Changing Marketing
In a recent post about The Pinhole Economy, we introduced the concept of the Pinhole, a metaphorical aperture that customers use to draw in the things—products, brands, information, influence—that are...
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Tim Scenna
Empowering Architects & Specifiers Through Information
The method of design-build construction has been steadily increasing in the U.S. public building sector for more than 10 years. According to George Middleton, President of George Middleton & Associates,...
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Aylie Fifer
6 Mobile Apps For Architects and Designers That Got It Right
As we explored in a recent blog post, usage of mobile apps and smartphones amongst the A&D segment is on the rise. According to a recent study, 55% of architects use...
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Aylie Fifer
From Fire Hose to Pinhole
In the not-to-distant past, producers (and their intermediaries) controlled the entire production chain. They decided what would be produced, where it would be available, and when, where and how customers...
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