Cleveland-based marketing & advertising
Articles Archive for November 2009
Nov
30
2009
30
2009
Understanding Marketers’ Needs Survey: Help Point to Point help you
by Heather Evans
more posts about Creative Development
Miracle Whip — The selling of cool
You’ve got to hand it to Miracle Whip. They recently launched an ad campaign that is 180 degrees from anything that’s ever been done in the mayonnaise category. No moms...MORE
We are all Media Properties
Social media can loose value as marketing messages attempt to create...MORE
Are You Flying Blind? A Web Analytics Dilemma
Would you take a flight if half the flight crew was not present? Not me. I’d walk, drive, swim or find some other transportation before taking a flight like this. ...MORE
Resist the Infobation Urge in Your Online Marketing
"Infobation" is creating content for the sake of creating SEO content. A costly behavior for marketers and advertisers in the era of social media and online...MORE
Miracle Whip — The selling of cool
You’ve got to hand it to Miracle Whip. They recently launched an ad campaign that is 180 degrees from anything that’s ever been done in the mayonnaise category. No moms...MORE
We are all Media Properties
Social media can loose value as marketing messages attempt to create...MORE
Are You Flying Blind? A Web Analytics Dilemma
Would you take a flight if half the flight crew was not present? Not me. I’d walk, drive, swim or find some other transportation before taking a flight like this. ...MORE
Resist the Infobation Urge in Your Online Marketing
"Infobation" is creating content for the sake of creating SEO content. A costly behavior for marketers and advertisers in the era of social media and online...MORE
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more topics
- Account and Brand Planning
- Content Marketing
- Creative Development
- Email Marketing
- healthcare marketing
- Interactive and Web Design
- Marketing Analytics
- Media Planning and Buying
- Mobile
- Online Public Relations
- Search Engine Marketing
- Search Engine Optimization
- Social Media Marketing
- The Pinhole Economy
learn more about The Point to Point Bloggers
- Mark D. Goren
President
- Greg Thomas
VP, Creative Director
- Brady Cohen
VP, Director of Connections Planning
- Heather Evans
Social Media and Interactive PR Manager
- Sarah Firestone
Senior Media Accounts Manager
- Mark D. Goren President
- Greg Thomas VP, Creative Director
- Brady Cohen VP, Director of Connections Planning
- Heather Evans Social Media and Interactive PR Manager
- Sarah Firestone Senior Media Accounts Manager
Tweet: @sarahcuiksa We loved the rap. Not the goodbye.We'll miss you, your second lunches, owling, and other antics. Good luck, stay warm. Be well. 4 hrs ago
