Articles Archive for April 2009

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Apr
24
2009

What if you’re not the closest hospital?

by
It is a sad state when the most common response for “Why did you choose that hospital?” is that it was closest to home. I am well aware that success in fast food, drug stores, and dry cleaning is based on location, location, location. But hospitals? This trend has been demonstrated in recent tracking studies...MORE
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Nudging choice—second in a series on choice in healthcare
I believe that breakthrough thinking is born from the idea of simplification. How many times have we thought, “Why didn’t I think of that, it was so obvious.” Yet when...MORE

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Tweet: @sarahcuiksa We loved the rap. Not the goodbye.We'll miss you, your second lunches, owling, and other antics. Good luck, stay warm. Be well. 4 hrs ago